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Distinguishing a normal e-commerce site and big e-commerce portals is an endeavor task for small enterprises especially when they are in stage of what they really required verses what they are asking for. Usually the idea of an ecommerce site for their existing business or to start a new venture and its scope of online segment comes from the inspiration of other prevailing successful ecommerce websites. Huge business turnover of popular ecommerce portals and their heavy web traffic will turn any enterprisers to think about initiation towards ecommerce sites irrespective of product and services.

In India large volume business are doing online. If we check last year Sales statistics of popular ecommerce portals, it throws surprises. India’s e-commerce market is likely to have a whopping 100-million customer base, with women being the major contributors, and would be valued at $15 billion by 2016, according to a report released by Google.

Some Features of an E-commerce website and portals:

Multi language

No entrepreneur wishes to lose their customer in the name of language. If the customer is language sensitive he (Entrepreneur) has to consider him and treat him well. Moreover there are much more benefits for a multi language ecommerce site. There is always a change to get new customers for him than his competitor by Search Engines. Some countries use their own search engines which support their mother tongue. Search engines algorithm also gives priority to multi language websites.  Multi language site has more trust for culturally sensitive customers and it shows an international standard.

Multi Level product categories

Easy finding of products is the best part of an efficient E-commerce website. In order to make the customer search easy and fast category listing of products is the key in a good ecommerce site. Customers can find their categories and drill down to its sub category for making product display and place the orders.

E-commerce site has to show case their products in different levels.

Some E-commerce sites maintain inspiring way of showcasing their products in different levels. They turn out their visitors to customers in such a way as an excellent salesman converts his shop visitor to his customers. Some points to remember here is the brand wise listing, Multilanguage content, multimedia information etc. mouse on related dynamic features also add fragrances for listing. These small things can make a lot of difference while distinguishing a normal ecommerce site with a professional site.

Multi branch management

Once your business is growing you have to ready to manage it from anywhere anytime mode. In case of tangible goods stock has to manage from different locations. Multi branch management is a challenge for most of the companies. The question of branch wise profit and loss, revenue leakage, consolidated data and reports, customer management, ware house management, transportation etc has to manage wisely.

Integration of Inventory system

Best part of All in One Database is hassle free management of Business. Integration of phone orders, web orders and retail sales in one system will be great use. Business transparency and analyzes can easily monitor by business owners. Online payment creates the opportunity of painless and secured payment process. Definitely chance of leap in business volume will also come.

Newsletter

Role of newsletter is crucial to determine the interactions of your customers. Frequent mails to your customers will make your business live and rich.

New trends in websites designing:

Boot strap Frame work

Bootstrap is the most popular HTML, CSS, and JavaScript framework for developing responsive, mobile-first web sites.This powerful mobile first front-end framework makes faster and easier web development

Responsive website

Easy reading compatible to any device comes the latest approach to craft your business website. Leap in internet users by tablets and smart phones makes all serious business organizations to look forward  to create or redesign their to responsive.

Retina ready

Retina ready is a phrase coined by Apple with the advent of the iPhone 4. The display size of the iPhone4 is 3.5”, at a resolution of 960x 640 pixels. At this resolution, at an optimal viewing distance, the human eye struggles to distinguish individual pixels, so the technology was branded retina display.

Flat design

Gone those gradients, drop shadow, textures etc  for images use for website designing.  Now designers are focusing on a minimalist use of simple elements, typography and flat colors.

Ghost icon

Ghost Buttons has been getting a lot of attention recently due to its feature ofdesigned to be empty or semi-transparent by default.

Large fonts(bigger,bolder,better)

Reading can be different ways, it is said action of reading can divided into 3 ways; reading casually, reading purposefully and reading by engaged , behavioral theory has made think of designers about Bigger, Bolder, Better fonts and this one is a new trend in responsive websites.